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Tower 28 LipSoftie Hydrating Tinted Lip Treatment Balm, Moisturizing Lip Mask for Chapped Lips

Original price was: ₹3,499.00.Current price is: ₹1,299.00.

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Product Description

Tower 28 LipSoftie Hydrating Tinted Lip Treatment Balm – Moisturizing Lip Mask for Chapped Lips

The Tower 28 LipSoftie Hydrating Tinted Lip Treatment Balm is a next-generation lip care essential that combines the deep nourishing power of a lip mask with the natural grace of sheer tint and glossy finish. Designed for sensitive, dry, and easily irritated lips, this cushiony balm delivers instant and long-lasting hydration while adding a subtle wash of color — perfect for everyday wear or as a go-to treatment in harsh weather. This isn’t just a lip balm — it’s lip care that feels like skincare with the added joy of a juicy, glossy look.

What Makes LipSoftie a Must-Have Lip Treatment

Tower 28’s LipSoftie is clinically proven to instantly relieve chapped, dry lips and provide long-lasting hydration thanks to a blend of nourishing, restorative oils and lysine. Right after application, users report lips feeling immediately softer and more comfortable — and consistent use over two weeks shows real improvement in softness and moisture retention.

Sheer, Buildable Tint with a Natural Glow

Unlike ordinary clear balms, LipSoftie has a sheer tint that enhances your natural lip shade with a gentle wash of color. The tint is translucent and subtle, so it feels comfortable for daily, minimalist looks while creating just enough shine to politely upgrade your natural lips. Flavors like Dulce de Leche, Watermelon Kiwi, Blood Orange Vanilla, and Ube Vanilla add unique personality without artificial fragrance, preventing dryness and irritation.

Non-Sticky, Silky Texture

One of the biggest complaints about lip products is stickiness — but LipSoftie avoids that. Its silky, non-waxy formula glides effortlessly across lips, providing a cushiony feel that resembles a lip mask more than a traditional lip balm. That means comfort and moisture without any greasy or heavy sensation.

Safe for Sensitive Lips

This balm is dermatologist-tested and formulated without harsh ingredients like parabens, silicones, sulfates, or unnecessary fragrance. It has even earned approval from the National Eczema Association, making it a great choice for sensitive or easily irritated lips.

Key Ingredients & Their Benefits

  • Shea Butter – Known for its incredibly rich moisture-locking properties, shea butter helps soothe dryness and maintains soft, healthy lips.
  • Jojoba Oil – A skin-friendly oil that mimics the natural lipid profile of your skin, sealing in moisture without heaviness.
  • Lysine – An amino acid that helps prevent dryness and supports softer, smoother lip texture.
  • Food-Grade Flavor – Unlike artificial fragrance, food-grade flavoring delivers subtle sweetness and pleasant taste without contributing to dryness.

Finished Look & Wear Experience

Whether you choose the clear SOS Vanilla or one of the tinted options like Watermelon Kiwi or Blood Orange Vanilla, this balm provides:

  • Hydrated, healthy-looking lips that feel soft to the touch
  • Subtle glossy sheen that enhances your natural lip tone without feeling heavy
  • Uncomplicated daily wear just glide it on anytime your lips need comfort or color
  • A non-sticky feel that stays comfortable throughout the day

The finish is glossy and juicy, giving lips a fresh-faced, well-nourished look rather than an intense pigment. Many users find themselves reaching for it as a go-to everyday lip product.

How to Use LipSoftie Effectively

  • Daily Hydration: Apply directly to clean lips as a finishing step after your skincare routine — perfect for daytime moisture.
  • Lip Mask Level Care: Apply a generous layer before bed and let it work overnight to help repair and condition extremely dry areas.
  • Natural Makeup Boost: Use it alone for a subtle, shiny tint when you want a “no-makeup makeup” look.

Final Verdict

The Tower 28 LipSoftie Hydrating Tinted Lip Treatment Balm is one of those products that blends skincare and effortless beauty fluidly. It feels like a lip mask, works fast on dry areas, and delivers a soft, glossy tint that enhances natural lips without overwhelming them. Whether you’re combating dryness, craving a subtle pop of color, or want a daily lip essential that feels genuinely nourishing, this balm hits the sweet spot between treatment and beauty.